10 Quality criteria to consider when selecting an influencer
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Influencer marketing is still a must have for many companies who want to push their reach. Whether an influencer fits your business or not depends not only on the content or the social media channel. There are numerous criteria that will help you with the qualitative and quantitative classification and with the selection. We have summarized them in a checklist for you.
Our checklist shows you:
the four most important qualitative selection criteria
the six main quantitative selection criteria
the most important questions you should ask yourself before working with an influencer
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