Welcome to the DMEXCO Community!

Starting today, we will regularly provide you with your desired content. To shorten the waiting time until the next mailing, you can already find the latest content here.

You can subscribe to further topics via the "Manage preferences" link at the end of every mailing.

Exciting whitepapers, up-to-the-minute articles and facts you need to know: You'll get all that in our DMEXCO Stories. We'll send you the most valuable insides from our podcast, blog, whitepapers and e-books directly to your inbox. Got curious? You can find a little foretaste here:

• DMEXCO Column: Quo vadis Retail Media? A DMEXCO Column by Patricia Grundmann, Chairwoman of the Retail Media Circle (RMC) within the German Association for the Digital Economy (BVDW) e. V. Click here to read.
  
  
• Are immersive brand experiences the future of brand communication? In a world where consumers want more than just products, immersive brand experiences are taking retail to a new level, blurring the boundaries between the digital and physical worlds and creating memorable moments that inform, inspire and connect. Find out more.
  
  
• The AI Act timeline: How companies can get set for 2025: A new regulatory framework for AI innovation: The EU has passed an extensive piece of regulation on artificial intelligence, the EU AI Act. Our whitepaper on the AI Act timeline sets out the steps that your business needs to implement from 2025. Read more here.

You want to stay up to date about DMEXCO in general? Which speakers and exhibitors will be present on September 18 and 19? What new features and areas are planned this year? And where to find the best coffee on the exhibition grounds? ☕ > DMEXCO News is our way to go.